Be HONEST with yourself, have you noticed that long writeups, videos and BIG books now scare people from taking a peep into what is inside?
Well,
You won't notice this - if you like reading long stuffs.
But, if you have.
Come closer.
See,
You could blame tiktok and short reels… for increasing the rate of low attention span,
Or you could even blame a lot of distraction, laziness or anything in between
While this is understandable, the blame won't solve anything.
Yunno?
Your question should be, how do I match up and scale with this present attention shift?
Here is it,
Learning how to say MORE with LESS words…
Now listen,
I trust copywriters ability to making people read long post, watch long videos using hooks, unholy click baits, and powerful transitioning…
This is awesome.
Yeah, I trust what those dudes can do… yeah
But instead of trying to… why not learn how to use what is working?
Modeling what is working will give you more result while saving more time….
Here is what MOST people don't know…
It takes a lot more energy to say something powerful, clear, specific and very understandable in a short content than in a long content….
In fact, most people {maybe including you} do not create short content because they don't know how to keep it simple, & clear while keeping it short…
If this is you, try as much as possible to learn
You don't fight against the market.
You Plug in with it.
Selah.